We design helpful inventions for good causes.

Purpose-driven brands fund projects, so conservation heroes get game-changing tools for free.

For brands

Enable the development of bespoke tools to aid conservation.

In return, receive world-class stories and marketing content.

Want to make a tangible difference in conservation?

For heroes

Our network of designers and engineers can create tools to help you help the world.

No problem too wild.

Got a problem to solve?

Our brand partners have already enabled world-changing projects:

Mission
Humpback

Drone-mounted LiDAR unit to measure humpback whales.


Westfjords, Iceland
65.6886° N 
21.4425° W

Mission
Seagrass

Underwater seed harvester to accelerate the restoration of seagrass meadows.


Swansea, Wales
51.6214° N 
03.9436° W

Full story coming Summer 2025

Meet the Team

We’re a crew of purpose-driven individuals with backgrounds in science, technology, conservation, and adventure.

Sam Rogers | Founder

Chief Designer & Test Pilot
Gravity Industries

3D Printed Rocket Engine Expert
LEAP71 + others (confidential)

International Speaker and Presenter
New Scientist, TEDx + others

Edwin Towler | Founder

Concept Engineer, Tech Strategist
ARRIVAL

New Product Development
EAV

Conservation Photographer & Filmmaker
BBC Wildlife, Save Windermere, Ford Bronco, etc.


Rob Love

Co-founder of Crowdfunder, Rob’s pioneering career spans the inception of the ground-breaking TV show Big Brother’s online platform through to River Cottage - the ethical food brand.

Raj Singh

Co-Founder of Tappable and a seasoned entrepreneur with a history of supporting early-stage startups, experienced in building transformative technologies.