
We design helpful inventions for good causes.
Purpose-driven brands fund projects, so conservation heroes get game-changing tools for free.
For brands
Enable the development of bespoke tools to aid conservation.
In return, receive world-class stories and marketing content.
Want to make a tangible difference in conservation?
For heroes
Our network of designers and engineers can create tools to help you help the world.
No problem too wild.
Got a problem to solve?
Our brand partners have already enabled world-changing projects:

Mission
Humpback
↓
Drone-mounted LiDAR unit to measure humpback whales.
Westfjords, Iceland
65.6886° N
21.4425° W

Mission
Seagrass
↓
Underwater seed harvester to accelerate the restoration of seagrass meadows.
Swansea, Wales
51.6214° N
03.9436° W
Full story coming Summer 2025

Meet the Team
We’re a crew of purpose-driven individuals with backgrounds in science, technology, conservation, and adventure.
Sam Rogers | Founder
Chief Designer & Test Pilot
Gravity Industries
3D Printed Rocket Engine Expert
LEAP71 + others (confidential)
International Speaker and Presenter
New Scientist, TEDx + others
Edwin Towler | Founder
Concept Engineer, Tech Strategist
ARRIVAL
New Product Development
EAV
Conservation Photographer & Filmmaker
BBC Wildlife, Save Windermere, Ford Bronco, etc.
Rob Love
Co-founder of Crowdfunder, Rob’s pioneering career spans the inception of the ground-breaking TV show Big Brother’s online platform through to River Cottage - the ethical food brand.
Raj Singh
Co-Founder of Tappable and a seasoned entrepreneur with a history of supporting early-stage startups, experienced in building transformative technologies.
